A product range tailored to the needs

of the woodworking industry

Mr Alfred Clouth

Mr Alfred Clouth

Alfred Clouth Lackfabrik GmbH & Co.KG in short CLOU® has opened its own branch in Johannesburg and thus started a further strategic development of the African market. With the new branch CLOU® will improve its effort in meeting customer’s requirements and expectations in the future, especially regarding speedy delivery of a broad range of products backed by extensive local technical support. Offenbach specialises in products for refining wooden surfaces and has been working successfully with the African market for many years.

On the occasion of the opening, Mr Alfred Clouth, Managing Director, handed the keys to the completely equipped warehouse to Bernhard Meentzen, the South African representative. In addition to the demand-driven CLOU® product range, the Johannesburg facility also has a fully automated metering unit for producing completely producing two – component – PU Lacquers which can be tailored to customers specific requirements. These lacquers can be used for wooden surfaces as well as painting glass surfaces.

The colour mixing facility in Johannesburg will certainly be appreciated by our customers where individual requirements in the carpentry trade continue to grow, Alfred Clouth explained. “ Our brand’s demand is reflected in the high quality equipment of Alfred Clouth Lackfabrik South Africa (Pty) Ltd. In the export business it is particularly important to customize the products and its formula to local market conditions. In addition we are extremely proud to state that all CLOU® products have been exclusively developed and manufactured in Germany. The brand CLOU® in South Africa, based in Johannesburg will supply and serve their trade partners nationwide’’.

“Having introduced CLOU® products successfully in Namibia and Nigeria, the opening of a subsidiary in South Africa is another logical step in our further internationalization. We will continue to expand in markets that are interesting to us with our main product range in decorative wood design’’.

CLOU® already exports its products successfully to all EU Countries, to Asia (China, Japan, Korea and India) as well as to Africa (Nigeria, Mozambique, Zimbabwe, and Botswana from South Africa)

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